Technology Platform Based Services
Market Research Software Development Related Services
- Proprietary survey software with industry-leading engagement rates
- Library of complete surveys and individual questions to optimize study development
- Study design, survey hosting, survey fielding, and reporting/analysis
- Examples of studies include:
- Brand awareness and perception
- Customer and employee satisfaction (including Net Promoter Score)
- Product demand, positioning, and pricing
- Customer/audience persona development
- Event feedback
Data Science Software Development Related Services
- Implementation of data science software with key corporate information systems
- Data analysis, aggregation, and cleansing
- Model development and deployment, including
- Customer and employee churn
- Customer acquisition and product purchase propensity
- Customer segmentation
- Product recommender systems
- Predictive maintenance
Market Intelligence Custom Software and API Development
- Development of web-based as well as native Android and iOS apps, including:
- Internal tools (dashboards) for Market Intelligence
- External and Internal Needs Assessment
- APIs to connect various internal and/or third-party Market Intelligence Applications
- Do it Yourself Advanced Analytics Platforms
On-Demand Technical Training
- Guided and Self-Paced Training Programs for:
- Technology selection (CRM, social networks, website platforms, etc.)
- Vendor selection and management
- Digital Marketing plans that include budgeting tools
- Digital Product Blueprinting